GTS Innovative · Marketplace build · About 3 months
From rough wireframes to a full marketplace
GTS Innovative's founder had the idea, rough wireframes and three user groups. In about three months they became an AI-assisted three-sided marketplace, with a six-step AI invention workflow, NDA-based permissions and admin tools.
50+
screens
Delivery scope in about three months, not adoption or revenue.
15+
core workflows
Delivery scope in about three months, not adoption or revenue.
6
steps in the AI invention workflow
Delivery scope, not adoption or revenue.
The challenge
Three sides, one first release.
Wireframes show screens. They don’t settle who can do what, how the product behaves between screens, or what the AI should produce. All of that had to be decided before anything could be built.
Roles
Three user groups, each with its own journeys and permissions.
Logic
Product logic and AI output that nobody had defined yet.
Release
A first release that could ship without waiting for everything that could come later.
My role
I ran it end to end, from the first call to launch. I turned the wireframes into roles, journeys and a release plan, and led design and engineering with the Adamant Code team. I also cut what would have delayed the first release: mobile app, escrow, ads and recommendations.
- First call
- Discovery
- Scope & proposal
- Solution design
- Build lead
- Launch
- Iteration
The approach
From wireframes to a release plan.
- Turn the founder’s wireframes into roles and user journeys for all three sides of the marketplace.
- Write a release plan, and cut what would delay the first release: mobile app, escrow, ads and recommendations.
- Lead design and engineering together, through 50+ screens and 15+ core workflows.
What shipped
A marketplace, not a mock-up.
Three-sided marketplace
Each of the three user groups gets its own roles, journeys and screens.
Six-step AI workflow
An AI-assisted invention workflow, broken into six steps.
NDA-based permissions
Who sees what follows the NDAs in place.
Admin tools
Tools for the team running the marketplace.
The outcome
50+ screens in about three months.
In about three months the founder’s wireframes became 50+ screens, 15+ core workflows and a six-step AI workflow. That is delivery scope, not adoption or revenue.
50+
Screens. Delivery scope in about three months, not adoption or revenue.
15+
Core workflows. Delivery scope in about three months, not adoption or revenue.
You guys blew past the timelines, but it wasn’t sloppy. We didn’t rush through and then have to go back and fix a ton of things.
Founder, GTS Innovative